How to Build a Savage Google Ads Campaign?
Over the years, both small and large-scale businesses have realized the potential and power of digital media for displaying advertisements. Today, there are 4.66 billion internet users globally, and nearly 88.14 percent use Google as their primary search engine. As long as businesses use Google Ads or Google Adwords and understand how to create successful […]
How To Manage Google Ad Campaign
An AdWords campaign is a Google campaign usually made up of a few promotions. Every promotion serves diverse messages, depending on the keyword the user will type in Google’s search engine. Usually, advertisement campaigns incorporate the product type, gadget, and location. For instance, A furniture store selling seats and tables can decide to have diverse […]
The Google Ads Checklist
It wouldn’t be wrong to say that the competitiveness of Google Ads is increasing each day. We see the cost per click (CPC) rising, and this trend does not look like it will end any time soon. But there is a reason why Google Ads cannot be ignored by any business looking to increase their […]
The Most Overrated PPC Tips Exposed
E-commerce businesses and digital marketers have no choice but to operate in an ever-changing industry. Companies with an online presence have already witnessed how drastically the online landscape has changed, especially concerning PPC. While these changes are part of the progress, some PPC strategies have been overrated without giving the user any real value. As […]
4 Defaults In Google Ads That Lower Your ROI
Google Ads is advertised as the ultimate solution for big and small businesses. Google promises that Google Ads will help you get the relevant traffic that you need to stay ahead of your competitors. But, you don’t always get what you’re shown, do you? The same is the case with Google Ads. There are certain […]
Top 5 YouTube Advertising Tips to Generate Website Traffic
However, while some can achieve this, others aren’t. Contrary to popular belief creating content and generating views is a skill. Therefore, here are some YouTube advertising tips to help you get on your way to success! Your YouTube Channel Needs to be Search Engine Optimized While they may be, big scary words can help you […]
What is Conversion Rate Optimization?
Whether a large enterprise or a small startup, the number one goal of any business is to grow its customer base and increase sales revenue. While multiple resources and strategies can be used to achieve that goal, one method stands out from the rest because of its efficiency and effectiveness. Here, we are going to […]
Why Use Google Tag Manager and Facebook Pixels on Your eCommerce Website
Using Google Tag Manager and Facebook Pixels on your ecommerce website is a great idea as a marketer and a business owner. Incorporating tools into your data analysis and research can make it easier to follow campaigns on your social media and website. It can also help to properly understand the behavior and activities of […]