7 Marketing Time-Wasters You Didn’t Realize You’re Paying For (and How Hour-Based Subscriptions Fix Them)

Christopher Savage

- Founder & CEO

- December 3, 2025

December 3, 2025

Average Reading time: 2 minutes
“Wasted hours” visual (clocks slipping through hands).

Here’s a fun exercise: open your last agency invoice. Do you really know what you paid for?

Most marketing leaders don’t. Traditional retainers bury wasted time inside vague deliverables. Hour-based marketing models expose those inefficiencies—and eliminate them.

Here are 7 time-wasters you might be paying for right now (and how Savage Global Marketing fixes them).

List-style visual of “7 Marketing Time-Wasters.”

1. Endless Email Threads

Retainers rarely include efficient workflows. Hours are burned clarifying project briefs. With Lionshare.app, 90% of requests are submitted via multiple-choice Q&As, cutting hours of back-and-forth.

Lionshare.app request form interface.

2. “Reporting” That Nobody Reads

Agencies love glossy reports, but are they actionable? With hour-based transparency, you see real-time dashboards, not fluff slides.

3. Over-Polishing Low-Impact Creatives

How many times have you seen hours wasted tweaking a banner ad nobody clicks? Hour-based models let you reassign time to high-impact channels instead.

Team stuck in endless meeting (vs. agile workflow).

4. Scope Creep Meetings

Retainers force long meetings to renegotiate scope. Hour-based subscriptions? Just move hours where needed—no red tape.

5. Paying for Idle Time

Slow seasons under a retainer mean paying for hours that aren’t used. With hour-based, every hour is value—no more sunk costs.

6. Duplicate Work

Different teams redoing the same tasks = wasted time. Centralized task tracking in Lionshare ensures efficiency and accountability.

7. Guessing What Works

Spending hours on tactics without data is a hidden budget drain. Hour-based models log activity against performance, so weak channels are cut fast.

Savage’s Take

At Savage, we don’t hide time-wasters—we expose them. Clients consistently reallocate 15–25% of hours from wasted activity to growth-driving initiatives within the first 90 days.

Clients reallocate 15–25% of hours in first 90 days

Final Word

Your marketing shouldn’t feel like paying for invisible effort. Hour-based subscriptions make every hour accountable—and every hour count.

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